Valentine's Day FAQ
Q: Why are rose prices so high for Valentine's Day?The simple answer to this is supply and demand. But here is a little more in-depth answer if you are interested. Growers need to pinch back their crops in order to time them to be ready for mid February. This leads to a period of lost production and income for the grower, which they recover by upping the price of the next crop. The amount of labor to harvest all these roses triples for the Valentine's Day crop. These extra labor charges are also passed along. The short days and cold temperatures add to the energy costs needed to produce premium blooms. Transportation costs also increase. Most of the roses used today in the US and Canada are imported from Ecuador and Columbia. There is such a high demand for the holiday that there is often not enough time to wait for a return load and cargo planes return empty to pick up the next shipment of roses. The additional freight needed to move all these blooms is reflected in the price. We all want the BEST! A real local florist is ordering their roses a month or more ahead of time. We know the variety and grower who has the best performing flowers and we are all basically bidding on them to make sure we can offer the best quality. This is where you can see a fluctuation of pricing from one place to another. A reputable florist can't offer a deal on roses on Valentine's Day. A place that does has probably bought the seconds or thirds that no one else wanted to take. Q: How do you get the most for your money? Order local, order early, and/or send a mixed arrangement that includes a few roses. Take good care of your investment, change the water and recut the stems every couple days. Q: I saw roses advertised for much less elsewhere. Why are your roses more expensive? When comparing prices, it is important to know what you're buying. The price of a dozen roses will vary based on the rose variety, design style and the level of service. For example, long-stem roses arranged in a vase and delivered to your sweetheart's doorstep will cost more than an unarranged bunch of medium-length stems. Most of our customers find the added services and superior quality to be well worth it. Q: Aren't Valentine's Day flowers passe? Absolutely not. Flowers and romance go hand in hand, which is why they are one of the most desired gifts for Valentine's Day. Almost everyone can remember the last time they got flowers, which demonstrates the powerful impact they have. Q: How do you handle working around the clock to fulfill the huge demand for Valentine's Day flowers and deliveries? With a lot of organization and a lot of love. We also hire extra staff to help fulfill the orders. There's a method and a magic about flowers. The method is that organization. The magic is that we're in the business of making people happy, and that's what makes it all worthwhile. On the delivery side, we ask for help from local service clubs such as Lions and Rotary, and donate $5 for every delivery they make! Q. I heard bad weather is affecting the rose supply. How are your Valentine's Day roses? Flowers come from all over the world and we are in the business to wow our customers' loved ones with the best selection of top-quality flowers. We have many different farms and suppliers that allow us to insure we receive a quality product despite poor weather conditions in some areas. Q: What do you offer for those who can't afford a dozen roses? The beauty of flowers is that we have countless ways to help you express your feelings. Whether it's with a single rose or a mixed-flower arrangement in any size, we can help you give a gift that is special, unique and works within your budget. Q: Why flowers? Flowers are unmatched as a Valentine's Day gift. After all, what else delivers such a powerful, personalized impact with just one phone call? Q: Do you guarantee satisfaction? Absolutely. We do everything in our power to make sure that each recipient of our flowers is thrilled, and we guarantee our flowers for 7 days. But if for some reason you are not satisfied, we want to hear about it and will do our best to make you happy.